TentBox – Life Outside the Box

Project overview

TentBox approached Filmblock with an exciting challenge: to create a compelling documentary series that would capture the unique experiences of TentBox owners. They wanted to showcase how their innovative rooftop tents empower people to explore the great outdoors while maintaining the comforts of home. The series, titled Life Outside the Box, would feature interviews with TentBox owners, spotlighting their stories, adventures, and what they love most about their TentBox.

The content was destined for TentBox's social media platforms and website, requiring edits tailored for different audiences and formats. Our task was to craft an authentic, visually engaging narrative that resonated with existing and potential customers alike.

Results

The Life Outside the Box series exceeded expectations, generating impressive engagement across TentBox's platforms.

Social Media Reach:
Over 250,000 views within the first month.
Website Engagement:
A 35% increase in average session duration, indicating that the videos captivated viewers and encouraged them to explore more about TentBox.
Community Growth:
A significant uptick in user-generated content from TentBox owners, who felt inspired to share their own adventures.